RadioAirplay.com Blog

  Target Your Holiday Songs with Radio Airplay  The holiday season is here, and it’s one of the best times of the year to get your music heard! Listeners everywhere are tuning into holiday-themed playlists, and Radio Airplay is here to help you connect your music to the perfect audience. Now, you can target holiday-themed stations and playlists, ensuring your seasonal songs reach listeners already in the festive spirit. Whether you’re promoting a classic cover or your original holiday track, this feature is designed to amplify your reach during the busiest music season of the year. How to Target Holiday Stations Follow these simple steps to set up Holiday Targeting for your songs and maximize your reach this season: Access the Holiday Targeting Menu Go to your Song-Level Targeting page, found under the Campaign Settings menu in your Radio Airplay dashboard. Enable Song-Level Targeting Make sure the Song-Level Targeting button is switched ON for each song you want to target...

There is a brand new targeting option available today in your Premium Targeting dashboard.  You can now choose to reach only listeners that are registered with Jango Radio. What's the difference between a registered listener and a non-registered? Registered listeners are users that have provided demographic as well as additional basic account information giving you more ways to connect with potential fans. You may notice listeners within your listener feed that are labeled Guest User. This user type is a non-registered listener on the Jango.com site. Like a registered user, they are tuned into an artist station, actively listening and are only targeted based upon the similar artist selection you make.  The only difference is they have yet to complete an account sign up. Jango.com receives a large amount of listener traffic per day but does not require their listeners to create an account. Note: The Jango Radio App for iOs and Android DOES require a completed account...

https://www.radioairplay.com/bands/login The holidays represent a lot of things: Time with family, a break from work or school, delicious food…. some more delicious food, and of course gift giving!  But maybe not so obvious, is that the holidays also represent opportunities for musicians as the season means more free time to discover and purchase new music.  So as the holidays start to kick in, we’re giving Radio Airplay artists an early gift and promotional opportunity with the release of a brand new feature: Holiday Song Targeting! We’ve released holiday specific targeting, allowing you to promote your songs of goodwill, faith, peace, or holiday fun directly in the most popular Jango.com holiday stations! You must have play credits on your songs to take advantage of this special feature. Our Holiday Genre Targeting feature allows you to choose from 15 different holiday genres and a total of 27 holiday stations. The stations in parenthesis are the Jango.co...

Our brand new Facebook share feature allows you to directly link to your profile and/or individual songs on the most popular social destination on the web.  It's important to keep your Facebook friends engaged with your music. Directly from these share buttons, users on Facebook will be able to hear a specific song and/or visit your Jango.com public profile. Encourage your fans to share the post as well to maximize your exposure! These share links can be found in two places on your Radio Airplay dashboard. 1) If you would like to create a Facebook post and share your artist's public profile on Jango.com you can access the Facebook Share button any time in the upper right hand corner of the dashboard. The link is to the left of the text, Public Profile . 2) If you would like to create a Facebook post and share a link to an individual song that you have uploaded to your Radio Airplay account you can access the Share buttons by going to the Artist Content men...

  We here at Radio Airplay know how important reaching your fans with a message is. Simply keeping them aware of you and your music can make a world of difference for an artist. One of the biggest issues we've struggled with here at Radio Airplay is how to increase the interactions between Artists and their Fans. We understand how frustrating it can be to send out emails that don't get replies, and we've listened to your input about this.  For many of us, our days revolve around creating and sharing music.  So when you don't get the responses you wanted/hoped for/expected, it can feel very negative.  But for many listeners, even those who truly like your music, are supportive of you and give you a "thumbs up", they are not the type of people who would readily engage in any follow up.  That said, we know we needed to make communication channel between Artists and Fans *much* smoother, and much less buried away on the Jango website. Now, anyone who has become y...

•UPDATED 09/18/12• In July we expanded our independent station platform, and now we're adding two more popular stations to the mix - Top Latin & Top Blues. With 15 Airplay-based independent stations being promoted on Jango.com, we can increase your music's exposure and help you reach a larger fanbase. Thank you all for being part of Jango Airplay . ---- More and more bands are trusting Jango Airplay with their online music promotion and together you're helping make the service better every day. A key component in reaching new Jango listeners is our Independent genre stations. These 13 stations are displayed on the front page of Jango.com and cover all kinds of genres from pop, rock & folk to dance/electronica and hip-hop. As great new bands join the ranks of Airplay each genre grows larger, and so we've decided to introduce two new independent stations on Jango: Top Independent Country & Top Independent Metal . Playing in these stations are th...

Facebook recently announced that by the end of March all pages must adopt Timeline. This will drastically change your page design and the way you promote your music on Facebook. If you promote your Facebook page on Jango Airplay, and maybe even use the Facebook Promo Module, an attractive Timeline will help you engage more viewers. Are you prepared for the changes? Fortunately there is still some time to prepare your page, here are the major new features to help you take advantage of the Timeline. Cover Photo The most prominent feature of the Timeline is your cover photo, instead of a landing page new fans will now be greeted with a big picture at the top of your Timeline. Your cover photo has huge branding potential and you should show of your creativty, a good photo will make viewers more interested in your page. It can also be used to promote a special event like a new release, tour schedule or your band website. Tabs Below your cover photo you will have the ability to ad...

Jango wants to make sure you get the most for your money in the new year, so we have some exciting news - we just launched Loyalty Rewards. Effective immediately, you get 20% additional Play Credits when your package renews . The concept is simple - for every month you stay as a monthly subscriber you'll earn 20% extra Play Credits. For example: If you received 1,000 Play Credits for your Monthly Package in December, you will receive 1,200 Play Credits in January (and every successive month that you remain a customer). We wish you all a great start of 2012 and as always - thanks for being part of Jango Airplay.

We wanted to inform you about a new feature we just released: Up until now, every time your song played on Jango we would show a "one-size-fits-all" Promo Module encouraging the listener to interact with you. Our new customizable Promo Modules allow you to CUSTOMIZE the promo unit to meet your individual goals. The new "default" Promo Module is focused on getting listeners to give you a "thumbs up" and become your fan. But if you like, you could choose between the following Promo Modules: - Custom Flyer - Facebook Likes - Tour Promo - Video Promo - MP3 / Store Promo These options are free with all packages so you may want to experiment to find out what works for you. We believe you'll get better and more valuable listener response rates (i.e. more fans). The new Promo Modules can be accessed from your dashboard (click Band Info). We'd love to hear any feedback you have for us! Sign in here and check out our new promo modules: airplay.jango.com/b...

We just released a new section on Jango for showcasing Airplay Artists – Jango Band Central – that makes it easier for our listeners to explore and listen to emerging artists. Jango Band Central's main features: Stations that play popular airplay artists in different genres. These are updated weekly and play the most popular airplay bands from the previous week. For example, Top 100 Independent, Top Hip Hop, Top R&B, etc. The ability to browse emerging artists. For example, listeners can find Country bands from Texas or Hip Hop artists from France and listen to these bands quickly and easily. We hope that Jango Band Central gives all of you more exposure and more fans. As always, we want to hear what you think – so drop your feedback in the comment section below. Thanks for being part of Jango Airplay! /The Jango Airplay Team

Want to get listeners' attention quick? Make a short audio intro and add it to the start of your song - this is a great way to tell listeners about your band to give them a better idea of who they're hearing. Record a short (5 seconds or less) intro and attach it to your .mp3 file before uploading to Jango Airplay . If your song already has a long intro you can record your voice over the song so it blends in with the rest of the music. Adding an audio intro creates a more unique & personalized experience for the listener, and the chances of them remembering your band name will increase. Occasionally you will be played in the background - listeners might have Jango on in the background or in their pocket if streamed from a smartphone - but with a creative intro they'll get all information they need to remember your name so that they can pay a visit to your profile page. It will also give an idea of what they are about to hear, tell them what your song is abou...

The Realtime Listener Feed is a powerful tool to help you make the most of your Airplays. It holds important information about your listeners, fans and targets. Here are some quick tips on how to best utilize the Realtime Feed. #1: Better targeting The Realtime Feed is great to help you improve your targeting. You can go back 7 days and see which artists your listeners were tuned into when they became your fan. This data can tell you whether an artist target is generating fans or not. #2: Identify your target audience All listeners in the Realtime Feed have one thing in common - they all showed interest in your target artists. Try to identify differences between listeners who become fans and those who don't. To understand more about your audience, look for similarities between the listeners that become fans. #3: Find your hits and promote them! If you're noticing some songs generate more fans than others, it might be worth considering allocating more play credits to those songs...