12 Ways To Connect With Your Fan Base

Generating the exposure your music needs to build a fan base online is extremely important, but are you taking good care of current fans? Getting new fans interested in your music can be a lot harder than nurturing the fans you already have - they've already said that they like your music, now you need to build on that! This week's recommended read from Music Think Tank gives you 12 "fail-safe" ways to connect with your current fans.

Music Think Tank - 12 Ways To Increase Your Online Fans Base for 2012


Stay tuned for more recommended reads and thank you all for being part of Jango Airplay.

Band Of The Month - Mark Zamcheck

First out this year we have Mark Zamcheck - a talented pianist with more than 40,000 Jango fans & 140,000 organic spins and counting. He primarily produces instrumental music and has recently released two new singles and a video (check it out below). Here is his story!

Describe Mark Zamcheck's sound in one sentence?
A Jango fan called me "Alternative Jazz" - I'll go with that.

When did you start doing music as Mark Zamcheck and where?
I don’t remember ever not playing piano. We had a pretty noisy household – I had to chime in. I’ve been in touring bands since high school. My whole family got in on the act. To this day we’re always singing and playing instruments - now my own family and kids are adding to the din! Some of the bands I’ve been in along the way are: Mother Zamcheck's Bacon Band, Zamcheck, The Make, John Cate Band, and of course Mark Zamcheck.

Name three people who have influenced your music, and tell us why? Living or dead.
1) The first is easy - my older brother Norman, of “Stormin' Norman and Suzy” and “The Real Stormin' Norman”. I grew up under our Mason and Hamlin grand piano as he played and composed. GREAT ear training!
2) Igor Stravinski - the piano transcription of Petrushka rearranged my genetics.
3) Jimi Hendrix. What more can be said?

How do you connect with fans and get them involved in your music?
Jango has enabled me to connect with people around the world! Jango fans are amazing! I look forward to reading their comments and looking at their art. It gives me a real connection to them and inspires me creatively. Some of their comments have actually brought me to tears. I have recently started working with a terrific media outfit out of Austin, Texas, The Lipschtick Collective. They are developing my internet presence - doing everything from making videos to websites to advising me on social media. Ask me the same question in six months!

What do you like most about Jango airplay?
I like it that I can upload my music and within hours it is being heard all over the world. The ability to target my music, by linking it to the audience of other artists, is brilliant and unique to Jango.

Is there any recent project you'd like to share with us? Tell us about it.
I’m excited about the two new tracks I’ve just released, Atone Moment and Perfect. The initial response on Jango has been terrific, I can’t wait to hear from more listeners.

You can see the video for Atone Moment here:

More new tracks to come over the next few months.

Are you playing live and do you have any shows coming up soon?
I've exclusively played private concerts and events, with the exception of last New Year’s Day, at the
Felicja Blumental Concert Center in Tel Aviv.

I am now looking for and booking dates for the upcoming Summer and Fall. When traveling for shows, I like to bring in a few musicians from the region who really love improvisation.

A tuned, acoustic grand piano is essential!

If you are interested in booking a performance, please
contact me directly at:
markzammusic@hotmail.com

Introducing Loyalty Rewards

Jango wants to make sure you get the most for your money in the new year, so we have some exciting news - we just launched Loyalty Rewards. Effective immediately, you get 20% additional Play Credits when your package renews. The concept is simple - for every month you stay as a monthly subscriber you'll earn 20% extra Play Credits.


For example: If you received 1,000 Play Credits for your Monthly Package in December, you will receive 1,200 Play Credits in January (and every successive month that you remain a customer).

We wish you all a great start of 2012 and as always - thanks for being part of Jango Airplay.

Jango Airplay Top 10

Hugo Kant		Sixty Miles Down		Made Of Wood		The Oyster Murders		Veronneau
J (iammusic)		Arbitors		4 Sale But Not 4 Sale		Ziggy Da Don		Riley Etheridge Jr.

Top 3 Recommended Reads of 2011 & A Happy New Year

2011 has been a great year for us here at Jango, and hopefully for you & your music as well. We're thrilled to see more than 50,000 artists let us promote their music (thank you for the confidence!). We have an ambitious agenda for 2012, and hope you'll join us in the new year as well.

With the Holiday Special still running, and bands loading up on Play Credits to kick off 2012, we wanted to share some useful strategies & ideas to help you make the most of your online promotion efforts.





These recommended reads comes courtesy of our friends at CDBaby & Music Think Tank. Lots of useful information about the music industry and the outlook for 2012; you can even find out why MTT thinks you should give away your music for free.

Music Think Tank - Permission Marketing vs. Self-Entitled Marketing For Musicians

Music Think Tank - Why You Should Give Your Music Away For Free

CDBaby - Digital Music Sales & Revenues By Retailer

Thank you all for being part of Jango Airplay - we look forward promoting your music in 2012. We're investing in new features to make our service even better and your feedback is valuable to us, so as always, please share your thoughts in the comment section.

Happy New Year from the Jango Airplay team!

Jango Airplay Top 10

Aron Seals		Union City		Neoclubber		The Stay Lows		Sydnee B.
Veronneau		Stonewheel		Found Audio		Nathanael Barbey		Fun Country

Airplay Holiday Special

Starting today throughout December 31st we're having a Holiday special - buy boosts at 50% off. This is a limited offer only so be sure to stock up with play credits and kickstart your 2012 promotion on Jango.




Any boost purchase will give you 2x the amount of play credits to make sure your music is in front of Jango's listeners right into 2012. The offer is available to monthly subscribers only. To become a monthly subscriber, simply select a package from the 'purchase' page and then you take advantage of the offer.

Happy Holidays from Jango!