Lou Preston & The Fun - Better Than a Ringtone (Baby Do Your Thang)
Funk, Hip Hop
Ohio, U.S.
Overall Impression: With its fantastic fusing of R&B, funk, soul, and Hip-Hop styles, Lou Preston & The Fun's groove-filled, style-steeped "Better Than a Ringtone (Baby Do Your Thang)" is a terrifically fun-filled listening experience that's got both the soul and hip-sound to reel in many a music lover. Lou clearly draws from a number of distinct styles and influences and has managed to cultivate this varied musical taste in order to create his own distinct style and musical approach, resulting in a continuously thrilling cavalcade of intertwining grooves, dancing melodic moments, and style-drenched vocal performances, all neatly compiled into a constantly evolving arrangement that doesn't shy away from taking a bold creative risk here and there, ensuring listeners are treated to a highly enjoyable ride from start to finish.
Strongest Point(s): Stylish is a word that's perhaps thrown around a bit too much in music nowadays, yet some tracks definitely deserve the moniker, and "Better Than a Ringtone (Baby Do Your Thang)" is definitely one of them. Lou and his fellow musical cohorts have whipped up an undeniably hip-sounding listening experience that bears a great deal of both cool and personality. The compelling way in which Lou has threaded together a number of styles helps give the track its unique sense of identity and whether it'd be the moments of hip-hop-flavored vocals, funk-infused brass phrases, soulful textural layering, or Lou's own soulful vocal presence, there's a staggering degree of variety on offer, and when combined with the abundant hooks and danceable grooves, you really are spoiled for choice.
Target Audience Appeal: "Better Than a Ringtone (Baby Do Your Thang)" offers up an eclectic mix of soul, R&B, and hip-hop elements and I'm sure fans of these genres will definitely enjoy what's on offer here.
Artist target suggestions: Quincy Jones, Sade, Bruno Mars, Indeep, Leon Bridges, Mary J. Blige, The Allergies, Fatboy Slim, Kool & The Gang, The Fearless Flyers, Stevie Wonder, Maxwell
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About the Reviewer:
Andre Avanessian is a freelance session guitarist, composer, and sound engineer based in the U.K. Having studied music production and composition at a degree level, he has taken his passion for all things audio-related to a level that has allowed him to become both a competent musician and performer. Being a self-confessed "Guitar Nerd" Andre has been continually studying the guitar as well as teaching it, helping students learn the instrument, develop their songwriting, and become proficient in home recording.