March 29, 2021

SONG REVIEW 🎵📝 Josh Lee - Hold Me Back



radioairplay.com independent new music



Josh Lee - Hold Me Back
Pop, Dance, Hip-Hop/Rap
Wyoming, United States




Overall Impression: Josh Lee gives us an electronic dance single with "Hold Me Back" filled with humor yet a sobering message about being over toxic people and things. With a bouncy beat and fierce lyrics, this empowering track is ready for you to play on your best days, and ready to lift you up during hard times. "Hold Me Back" is a 2021 anthem, ready for Tik Tok dance offs and lip synching. With its funky synths "Hold Me Back" having a backing that’s clearly aimed at the club scene (and works), and lyrics "I'm over fake people" will you make you feel powerful, armed, and ready to get down.


Strongest Point(s): The lyrics to this song are both empowering and hilarious! And that's absolutely the strongest point here, besides the catchy dance pop beat fit for a club. I absolutely loved the synths and melody as well, but it's the beat that drives this song to the next level. Great arrangement and audio mix. I'm highly encouraging Lee to keep creating more music. I look forward to hearing his future work and his artistic development!


Target Audience Appeal: This song would be perfect for Tik Tok, where a lot of new music artists are currently making their careers happen. I think this song would also be fabulous and perfect for June's pride month! I suggest submitting it to pride festivals, events and 2021 pride and gay club hits playlists on streaming platforms. I also suggest sending this song ahead of time to magazine publications that put out annually a list of Gay Pride Hits before June's events. I highly encourage a video to accompany this song, since Youtube is still a really important platform for exposure, especially with a song like this one, which will be embraced by all audiences. And don't forget the electronic dance playlists! The following artists suggestions are a reflection of the type of audiences that will gravitate towards this song.


Artist target suggestions: Cher, Kylie Minogue, Ariana Grande, Katy Perry, Amanda Lepore, Cazwell, Paris Hilton, Lady Gaga, Rihanna, Sophie, Ru Paul, Sofi Tukker, Ducky, Moore Kismet, Lady Bunny, Sharon Needles.

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About the Reviewer:
Ama Cruz is an instrumentalist, writer, and has over a decade of professional experience in arts management, including her time working for Sony’s Latin/Jazz PR division. She has contributed as a music journalist and editor for publication