If you want to keep an audience engaged and entertained, it's important to have interesting content. Creating video content can be fun, but you should consider a few things before you begin making it. Our friends at Music Think Tank posted a great article to their blog with 4 tips for creating shareable, watchable video content.
Learn more here: http://www.musicthinktank.com/blog/4-tips-for-creating-shareable-watchable-video-content.html