Even in this new age of streaming radio like Jango Radio and and internet-based promotion, the Press Kit can be just as important than ever for your promotion and success - if not more so.
Because every artist represents its own “brand”, it becomes necessary to package your brand in such a way that it is attractive to fans as well as potential investors from within the music industry, while showcasing your marketability and strengths. For successful artists, having a press kit available at any time is a must!
Our friends over at MUSIC THINK TANK and Phosphene Productions recently posted an excellent guide to creating and using your artist press kit to help promote and find success with your music.
Click Here to read more: http://www.musicthinktank.com/mtt-open/guide-to-the-artist-press-kit-phosphene-productions.html
Check back often for more industry news, tips & tricks on how to make the most out of your promotion on Radio Airplay!