Angela Mastrogiacomo, Owner of Muddy Paw PR wrote a great piece posted on the Tunecore Blog explaining why a public relations campaign can help you get your music featured and get you exposure on blogs. From working on timelines and strategizing releases to social media upkeep, a publicist could be just what your band needs to kick-start your career.
http://www.tunecore.com/blog/2014/09/7-reasons-public-relations-campaign-can-help-get-music-featured.html