January 26, 2010

Fan Email Addresses

This week we're excited to introduce one of the most requested and hopefully beneficial improvements to Airplay yet: Fan Email Addresses.

We often discuss the development of meaningful fan-artist

relationships because that, more than almost anything else, fuels success. So starting now, in an effort to further that development, your Airplay Dashboard will include an Email Addresses section under the Fans tab.

This a list of people's real, personal email addresses, and they chose to give them to you.

That means these are fans who actively want to hear about shows, new releases, promotions, downloads... whatever you might have to offer.

Connections like these are invaluable as you build your career; manage them with care and your audience will repay you in spades. And for our part, we'll do our best to keep bringing you fresh ways to build and utilize relationships like this. See it now at airplay.jango.com.

Note: Not all of your fans have agreed to share their email. It's an opt-in process and by no means mandatory, but any addresses you do get will be that much more valuable as a result.

And so you know how this works, the listeners opt in on the 'Make 'Em or Break 'Em' overlay









When they click on 'Make 'Em', they get a second view in which they can opt in with their email address...check it here.